Health Literacy Innovations, a company that creates tools for health literacy, has signed an agreement with Affinity Health Plan, a not-for-profit managed care company based in New York City, to license the Health Literacy Advisor, the nation's first interactive health literacy software tool.

Carolyn Cocotas, Affinity director of community health innovations and co-chair of AHIP's Health Literacy Taskforce said Affinity was very excited to use the Health Literacy Advisor in order to better communicate with 200,000+ members. She said that many of their members have chronic health conditions and the Advisor tool will assist Affinity's team in making sure members understand health-related information.

About Health Literacy Innovations
Health Literacy Innovations, a social entrepreneurship company, headquartered in Bethesda, MD creates innovative tools to enhance health literacy. Knowing that low health literacy hurts patient care, and that literacy is a stronger predictor of health than age, education, race or ethnicity or income, Health Literacy Innovations introduces the Health Literacy Advisor, the nation's first interactive health literacy software. Health Literacy Innovations believes if it can empower communicators to create, produce, print, display, share, advertise health literate information, it can help to improve health care outcomes and improve health care communication. For more information visit www.HealthLiteracyInnovations.com.

About Affinity
Affinity Health Plan is an independent, not-for-profit managed care plan designed to serve the needs of low-income residents of the New York metropolitan area. It provides health care coverage through five programs, including Child Health Plus, Family Health Plus, Medicaid, Medicare, and UniCare. Founded in 1986, Affinity serves more than 208,000 Members in an area that includes New York City, Long Island, and the surrounding counties of Westchester, Rockland and Orange. For more information about Affinity Health Plan, visit AffinityPlan.org.