Industry Sector Reports 2010 Editorial Calendar
Advertise in the issue featuring the Industry Reports that matches your business - for
maximum results! Download This Calendar Here.
January 2010 – Children’s Health Issue
Industry Sector Reports• Monitor (EKG, Holter)
• X-ray Tube and Image Intensifiers
• RF Shielding
Features• Equipment for the Smallest Patients
• Children’s Hospitals
• The Medicated Generation
• RSNA Post-Show Wrap-up
Bonus Distribution: Arab Healths
February 2010 - DOTmed 100 Issue
Industry Sector Reports• Special Procedure - Cath Lab, Angio Lab
• Surgical and Cosmetic Lasers
• Clinical Research Equipment
• Keep Cool & Cool Down
Features• DOTmed 100
• DOTmed International Top 20
• DOTmed Certified
• HIMSS Preview
Bonus Distribution: AMSP, FAH
March 2010 – Digital Technology Issue
Industry Sector Reports• DR, CR
• Electronic Coding/Payment
• PACS/RIS/HIS
• EHR/EMR
Features• Digital Storage
• Digital Digest Update
• Funding the Digital Movement
• Mapping the Database Path
Bonus Distribution: AORN, ECR, ESR, HIMSS
April 2010 – Green Issue
Industry Sector Reports• CT
• C-Arm
• Disposables
• Insurance
Features• Green Disinfectants vs. Traditional
• Environmental Hazards of Medical Equipment
• Green Construction
Bonus Distribution: IDN Spring
May 2010 – Women’s Health Issue
Industry Sector Reports• Ultrasound
• Mammography and Digital Mammography
• Bone Densitometers
Features• Women’s Health Firsts
• Proton Therapy
• AAMI, HFMA, SNM Previews
June 2010 - Nuclear Medicine Issue
Industry Sector Reports• Nuclear Medicine PET, PET/CT
• Homecare/Rehab & Physical Therapy Equipment
• Stress Test
• Injectors
Features• Robotic Surgery
• AHRMM Preview
• iPhone Medical Applications
Bonus Distribution: AAMI
July 2010 - Hospital Health Report Issue
Industry Sector Reports
• Endoscopy
• Arthroscopy
• Laser Cameras
• Portable X-ray
Features
• Critical Access Hospitals/Rural Health
• Employee Safety
• AHRA and FIME Previews
Bonus Distribution: AHRMM
August 2010 - O/R Issue
Industry Sector Reports
• Sterilizers
• O/R Microscopes
• O/R Tables
• O/R Lights
Features
• Infection Control/Concerns for Hospitals
• Medical Equipment for an Overweight America
• The Crowded Ceiling – Ceiling mounted Equipment
Bonus Distribution: AHRA, FIME
September 2010 – MRI Issue
Industry Sector Reports
• MRI
• Infusion Pumps
• Mobile Trailer Transportation, Trailer Storage, MRI Keep Cold Service
• Chillers in Medicine
Features
• Workforce Overview
• Education Opportunities
Bonus Distribution: IDN Fall, HCP
October 2010 – Finance Issue
Industry Sector Reports
• Medical Equipment Parts Providers
• Linear Accelerator & Gamma Knife
• Anesthesia Equipment
• Leasing and Finance in Medicine
Features
• ASTRO Preview
• Upgrading Equipment
• Selling Equipment
• Hospital Bankruptcies
Bonus Distribution: AZMIA, FBA, HIGPA, ASTRO, OHA
November 2010 – RSNA Issue
Industry Sector Reports
• Mobile Service Providers - MR, CT, PET, Cath/Angio Lab, Mammo,
Ultrasound
• Radiographic, Rad/Fluro Sales and Service
• MRI Coil Repair and Sales
• Dialysis
Features
• RSNA Preview
• Ergonomic Design in Equipment
• Medical Device Approval
Bonus Distribution: OKHA, NCBA, RSNA
December 2010 – Transport Issue
Industry Sector Reports
• Hospital Furniture/Exam Room
• Ocean, Air and Truck Freight
• Medical Trailers
• Defibrillators
• De-Installation, Crating and Rigging
Features
• Preview of Next Year’s Stories
• Charitable Surgery
• Medical Tourism
CLOSING DATES
Insertion Order Closing Date: Insertion orders must be received 45 days prior to the month of publication for all issues.
Materials Deadline: Ad materials must be received no later than 35 days prior to the month of publication for all issues.
Cancellations: Ad cancellations are not accepted after the Closing date.
Advertorials
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List price: 1-Page Advertorial, $5,000. 2-Page Advertorial $8,500.
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Classified Ad Rates
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Minimum:
Minimum ad size is 1 column wide and 1/2 inch tall - or 5 lines
of type. All Classified ads are black & white. The first line of type is
in boldface type.
Rates:
Classified ads cost $100 for the first 1/2 inch, $75 for each
additional 1/2 inch or part thereof.
If you are DOTmed Certified and/or DOTmed 100, we will include that
designation at no additional charge.
Examples:
MINIMUM AD SIZE
1/2" AD, 4 LINES OF TYPE, COST: $100
1" AD, 8 LINES OF TYPE, COST: $175
2" AD, 16 LINES OF TYPE, COST: $325
Categories:
Equipment For Sale; Equipment Wanted; Employment
Opportunities. If you want to be listed under another category, we will
consider it.
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Binding: Saddlewire
Full Page Size: 8.375" x 11" (includes 1/8" bleed)
Bleed size: 8.375" x 11"
Trim size: 8.125" x 10.75"
Safety area: 7.625" x 10.25"
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After it is printed it is trimmed to the trim size.
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Final ads must be submitted at the Bleed size of 8.375" x 11"
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Line Screen: 133
4/C maximum: 260-280%
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