by Sean Ruck
, Contributing Editor | January 16, 2014
From the January 2014 issue of HealthCare Business News magazine
For IT experts, the list of shows and conferences worth attending has expanded significantly over the past few years.
What may come as a surprise is that one show, which premiered in 1914, nearly half a century before the term “information technology” first appeared, has become one of the top shows for IT vendors.
At RSNA this past November, well over half the companies exhibiting were offering some type of IT solution or peripheral equipment or service. Even many OEMs dedicated prime booth space to showcase IT solutions. Among the most prevalent were offerings that worked with PACS, EHR or both.
And it seems some of the rumblings heard in 2012 about cloud services being passé were premature at best. More likely, software programmers and providers were working on their products to get them in shape for release in 2013. Largely, that’s what was specifically on display at the show — or at least being talked about — brand new cloud-based solutions, or substantial updates to existing cloud-based solutions.
Answers to dose reduction
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The excitement around cloud-based PACS archiving and retrieval ties into the challenges faced with dose reduction. While updates to hardware and technology and improved staff training can all figure into lowering dose, the fact is, patients are still being exposed to some level of radiation every time they have an imaging procedure.
OEMs do not want their profit-leading modalities cut from hospitals, and hospitals don’t want to pay for equipment that doesn’t improve patient outcomes while still bringing a healthy return on investment. So it follows that there has been a scramble since “dose dangers” hit the public radar to limit dose while touting the benefits of the modalities utilizing it. Meanwhile, companies with non-dose modalities view the concern as an opportunity to position their products as an alternative imaging method (where appropriate). Of significant note is the inroads ultrasound has made for breast imaging, in particular, for dense breast imaging.
OEMs at RSNA this year said that calls for dose reduction are being led by health care providers rather than patients. The general public has moved onto other things, with exceptions being individuals undergoing treatments for health issues that require extensive imaging procedures or for professional athletes who tend to have numerous procedures performed. Regardless of where the demand for lowering dose comes from, the OEMs have listened. Still, the only way to totally eliminate dose exposure from imaging procedures is to either use a different technology or to not call for an imaging procedure at all. It’s the latter that has OEMs intrigued and has made software developers a hot commodity.