by
Brendon Nafziger, DOTmed News Associate Editor | July 11, 2013
From the July 2013 issue of HealthCare Business News magazine
There is no secret formula to maintain and increase membership. At AHRA we thrive on remaining relevant and developing educational products to meet the challenges and demands of our members on the field – we have done this for 40 years and will continue on this journey while adjusting our strategy as deemed by industry demands.
DMBN: I noticed that AHRA’s annual meeting offers a session from the American College of Radiology’s new Radiology Leadership Institute. Is there growing interest in “business management” skills among radiology administrators, and what’s driving that?
CV: This is our first “Physicians Leadership Track.” It was born out of the evolving need of radiologists to increase their knowledge of business management and to stay up to date with emerging trends in the field. Our physicians are facing unprecedented pressures to operate leaner, increase productivity and at the same time experiencing the greatest threat on reimbursement reductions. AHRA is uniquely positioned to be a key partner with physicians, and can assist in navigating those processes.
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