MARLBOROUGH, Mass., Nov. 25, 2016 /PRNewswire/ -- Hologic, Inc. (Nasdaq: HOLX) will highlight its portfolio of innovative, award-winning breast cancer screening and interventional products, including the new Affirm™ prone breast biopsy system, at the 102nd Scientific Assembly and Annual Meeting of the Radiological Society of North America (RSNA) at McCormick Place in Chicago from Nov. 27 to Dec. 2. With more than 60 papers, presentations and courses focusing on 3D MAMMOGRAPHY™ exams, Hologic's product and educational offerings at RSNA underscore the continued importance of tomosynthesis technologies, while driving innovation and education in breast health.

"It's always an honor to spend the week with many of the world's most respected radiologists, but this RSNA, we are particularly excited to allow hands-on experiences with our Affirm prone breast biopsy system, our latest advancement in breast biopsy technology," said Pete Valenti, Hologic's Division President, Breast and Skeletal Health Solutions. "As the only manufacturer with a core focus on innovating and advancing breast health, we are committed to introducing new products, like the Affirm prone system, that offer unique patient and user benefits and address workflow challenges, enhancing the overall healthcare experience."

Available for demonstrations for the first time since receiving FDA clearance earlier this year, the Affirm prone breast biopsy system — the first dedicated prone biopsy system that is upgradable to allow for 3D™ imaging-guided breast biopsies — marks the first significant step forward in prone biopsy technology since systems were first introduced more than 20 years ago. The Affirm prone system, which was recently recognized by Aunt Minnie as a finalist in its 2016 Best New Radiology Device category, provides clinicians with added confidence through superior imaging, 3D™ biopsy capability, faster and easier workflow, and seamless, 360-degree access to the breast.1 Early clinical and patient feedback has been positive, with more than 95 percent of patients indicating in a recent post-procedure survey that the biopsy experience was faster, more comfortable and less painful than expected.2
Hologic also has continued to expand its Affirm™ upright biopsy system with the launch of the Affirm™ lateral arm biopsy accessory, which will be available for demonstrations at RSNA for the first time since its launch. This versatile, easy-to-use device enables needle access parallel to the detector, allowing physicians to target challenging lesions confidently and successfully biopsy thinly compressed breasts.

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