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Beyond silver, gold and platinum: How OEM service is getting more customized

by Lisa Chamoff, Contributing Reporter | August 20, 2018
Parts And Service
From the August 2018 issue of HealthCare Business News magazine


Beyond managing end-to-end service, the concierge develops a customized Signature Service Plan that can include enhanced service coverage, clinical education and training, analytics and consulting, Barbati said. “After a while of providing this service, customers were asking us why we couldn’t have services for CT and MR,” Barbati said.

“It’s a very highly customized service offering,” Barbati said. “The concierge is a clinical expert.”

Barbati said the Signature Service program is “a bigger investment above a gold contract, but it’s not a huge amount of money for the value provided to the customer. How much it costs depends on how much the customer wants from us.”

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