Five Minutes in Healthcare

Five Minutes in Healthcare - Michael Friebe

by Philip F. Jacobus, CEO | January 14, 2026

Michael Friebe

Five Minutes in Healthcare is where I discuss current events with some of the industry's most influential leaders.

Today I am joined by Dr. Michael Friebe, who in addition to being a leading mind in imaging is also an old friend of mine, and of our news. We talk about a fundamental challenge impacting healthcare: the paradox that sickness is what brings people into the system, not prevention.

As Michael explains, the road to a health system based on wellness rather than sickness is one fraught with roadblocks, but the journey is essential and the benefits would be tremendous. Imaging, and radiologists themselves, can play a vital role in supporting that new paradigm.

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We also take a moment to discuss Michael's new book, Novel Innovation Design for the Future of Health, which you can order or read more about here.

We hope you enjoy the conversation.

Please tell us what you think, and let us know who you would like to see interviewed next.

View all The Jacobus Report Blog Posts

About Phil Jacobus

Phil Jacobus has been involved in health care since 1977, when he visited China to sell equipment. He has done business in 35 countries and still travels extensively. Phil is active in charity, helps rural clinics and always tries to help DOTmed users when he can.

Phil is a member of AHRA, HFMA, AAMI and the Cryogenic Society of America. He has contributed to a number of magazines and journals and has addressed trade groups.

Phil's proudest achievement is that he has been happily married to his wife Barbara since 1989, who helped him found DOTmed in 1998.



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