ATLANTA – December 17, 2019 – ControlRad, Inc., a privately held medical technology company focused on dramatically reducing unnecessary radiation exposure during fluoroscopically guided procedures (FGP), today announced several additions to its leadership team. Joining are Peter Pizzo as chief financial officer, Amy Lazarus as vice president of USA operations, Joe Ross as vice president of marketing, and Sean Finnerty and Tim Hein as area vice presidents of sales. The industry veterans bring considerable experience leading businesses and introducing new products in the medical device industry.

“2019 was a significant year for ControlRad, with FDA clearance and initial installations of our first product,” says Guillaume Bailliard, ControlRad chief executive officer. “The wealth of experience that Peter, Amy, Joe, Sean and Tim bring in introducing new products to the market will be invaluable as we ramp up commercialization for ControlRad Trace in 2020.”

ControlRad Trace is a recently FDA-cleared technology that can be integrated into existing mobile C-arms to reduce radiation in any FGP. It reduces radiation exposure by a minimum of 50% and up to 89%, protecting patients and medical staff without compromising image quality or workflow. (1)



Peter Pizzo, Chief Financial Officer

Pizzo has more than 25 years of experience in senior financial roles with venture-backed and public life science companies. Most recently, he served as CFO of Cartiva, Inc. until its purchase by Wright Medical. Previously, he was CFO of Proxima Therapeutics, Inc., and Serologicals Corporation. He currently serves on the board of directors of Alimera Sciences, Inc., where he chairs the audit committee and is a member of the nominating and corporate governance committee. He earned his bachelor’s degree in business administration/accounting from Washington and Lee University in Lexington, Virginia.


Amy Lazarus, Vice President of USA Operations

Lazarus has broad industry experience and a reputation for developing operational infrastructure and processes, building teams, and running P&Ls. She began her career at General Electric in the Manufacturing Management Program, and she went on to hold a variety of roles including General Manager of the Interventional Service business overseeing products in Cardiology, Angiography, Neurology, Electrophysiology & IT. She also led GE Healthcare’s Global Service Integration initiative before joining ArchPoint Consulting as a partner, later becoming managing director. There, her client focus included strategic planning, M&A, and post-merger integrations for companies in healthcare, pharma, energy, emergency services and advanced engineering materials. Lazarus holds an Executive M.B.A. from Northwestern’s Kellogg School of Management and a B.S. in industrial engineering from Georgia Tech.

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