U.S. medical device companies are highly regarded globally for their innovations and high-tech products and with 40%, the United States remains the largest medical device market worldwide. From $ 156 billion in 2017 it is expected to grow to $208 billion by 2023. U.S. exports of medical devices in key product categories identified by the Department of Commerce exceeded $43 billion in 2018.
When MEDICA, World Forum for Medicine, and COMPAMED, High tech solutions for medical technology, return as in-person events to the fairgrounds in Düsseldorf, Germany, a large contingent of the more than 2,500 exhibitors will be from North America. Both events will be held concurrently from November 15 - 18, 2021 on-site as well as online.
To date, a total of 299 exhibitors from North America will present their innovations for the sector on 5,450 square feet of net exhibit space. In addition to individual exhibitors, North American companies also participate in three U.S. and one Canadian Pavilions which are supported by the respective government entities.
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Pauline Kao, Consul General, U.S. Consulate General Düsseldorf, Germany, stated: “Medica is globally the most pivotal show for medical devices, and the United States is proud to be a strong and steadfast partner. For more than 40 years, U.S. medical exporters have come to Medica to launch new technologies and sell their products to the world market. The past decade has seen incredible growth with over 560 U.S. exhibitors in three USA pavilions and the U.S. Commerce Department organized CEO Center. We are proud to be a part of Medica’s mission to bring the latest health technology to the consumers.”
Silke Ditgen, Trade Commissioner, Canadian Trade Commissioner Service (based in the Canadian Consulate in Düsseldorf, Germany), added: “MEDICA has been one of the most important platforms to showcase the Canadian life sciences industry for many years and we are happy to continue to support Canadian exhibitors at the show, especially in these challenging times.”
Personal exchange is irreplaceable
The Canadian group exhibit will feature 4 of the 13 Canadian companies at MEDICA. Of the 223 U.S. companies at MEDICA, 105 will exhibit within the two U.S. Pavilions located in Halls 3 (diagnostics equipment) and 16 (laboratory equipment), while 13 of the 63 U.S. exhibitors at COMPAMED will participate in the U.S. Pavilion in Hall 14. The U.S. group exhibits are organized by Messe Düsseldorf North America, the U.S. subsidiary of the trade fairs’ organizer.
“It’s been pleasantly surprising to see such optimism across the industry this past year. The broad consensus is that nothing replaces the valuable face-to-face interactions that international trade shows like MEDICA and COMPAMED offer. In fact, Messe Düsseldorf North America continues to get multiple inquiries every week from American companies inquiring about exhibit space availability,” shared Ryan Klemm, Senior Business Development Manager at Messe Düsseldorf North America.