Recognizing counterfeit medicines using a smartphone
Cosmetics, watches, fashion, electronic devices – there’s hardly a product that is not subject to forgery. Dangers arise if consumers take counterfeit medication, the sales of which are booming in online retail. These illegal medicinal drugs pose an incalculable health hazard. In the future, a smartphone will be able to check the genuine identity of a medicinal drug with the help of a forgery-proof bar code system. Authentication is possible without accessing a database. During MEDICA 2023, researchers from Fraunhofer will present “SmartID Demonstrator” at the joint Fraunhofer booth in Hall 3.
Fraunhofer-Gesellschaft; Hall 3, booth E74; phone: +49(0)89-1205-1302
“icebein” – innovative and sustainable cryotherapy
In the large activity area of the MEDICA SPORTS HUB in Hall 4, an audience of professionals can try out innovative sports and health devices, learn from experts, or train like professional athletes. Here, the Sports Medtech Start-up “icebein” (https://www.icebein.com) will present their innovative cryotherapy process. The “icebein Recovery System” consists of a cooling unit, the so-called “Chiller” and a pair of trousers, the "icebein Legs”. The chiller can electronically lower the ambient air temperature to 5°C within 10 minutes – without any ice. Chiller and trousers are simply connected and the cool water can circulate uninterrupted. This way, the system evenly and consistently cools all muscles, tendons and ligaments in the leg and posterior. This makes it a modern, hygienic and ecological alternative to the ice bath. Among further innovators within the topic of performance medicine, regeneration and rehabilitation at MEDICA SPORTS HUB are Skillcourt (https://skillcourt.training) and Reaxing (https://reaxing.com) with AI-based diagnostic and training systems to increase cognitive and motor abilities, or Oxyhelp (https://oxyhelp.com) with an oxygen therapy system.
Icebein AG; Hall 4, booth K56; MEDICA SPORTS HUB

Ad Statistics
Times Displayed: 21862
Times Visited: 433 Stay up to date with the latest training to fix, troubleshoot, and maintain your critical care devices. GE HealthCare offers multiple training formats to empower teams and expand knowledge, saving you time and money
Mobile emergency bracelet with fall detection
Beurer, a healthcare specialist from Ulm, is present again at MEDICA in 2023. One of their product highlights presented by Beurer in Düsseldorf, is the emergency bracelet “EC 70 SafePlus”. Following the motto “Free every day, safe in emergencies” the company wants to support everyone who wants to live independently but is insecure in situations of daily living due to a disability or advanced age. In case of a fall that may result in the wearer needing emergency aid, the fall recognition system issues an automatic distress call to up to six emergency contacts – saved in the App “caera”. Manual activation of the distress call is also possible. Other than in the case of a classic home emergency system, the mobile bracelet features an integrated roaming SIM card and mobile phone technology for use both inside and outside the home, and in case of emergency can be located and receive a phone call. A 24-hour emergency service is available as an additional service option.