FAIRFIELD, Conn. & TOKYO-- GE Chairman and CEO Jeff Immelt has announced that Yoshiaki Fujimori has been named chairman, president and CEO of GE Japan effective October 1. This position is in addition to his current role of leading GE Money Asia. Fujimori will be a dual report to Nani Beccalli, CEO and President, GE International and William H. Cary, President and CEO, GE Money.

"Japan has always been a strategically important market to GE," Immelt said. "Having the ability to partner with Japanese companies and tap into leadership technology opportunities, especially as they relate to environmental developments, is critical to GE's growth. Fujimori is a true global growth leader. His extensive background in both the industrial and financial sectors, along with his strong relationships with Japanese partners will ensure that GE is equipped to maximize its growth opportunities in Japan."

A 22-year GE veteran, Fujimori, 57, has been president and CEO of GE Money Asia since 2005 and he will continue to serve in that role. He most recently served to negotiate the sale of GE Money's Japanese consumer finance business to Shinsei Bank. He will continue to lead this process toward a smooth transition. The sale is expected to close in the third quarter of 2008.
"Fujimori brings a strong international perspective and leadership skills to this role," said Beccalli. "A key foundation of our business in Japan has and will continue to be strong technological and commercial partnerships that we are able to leverage around the world."

William H. Cary, president & CEO of GE Money, said, "Under Fujimori's leadership, GE Money Asia has experienced strong growth through investments in emerging market banks and joint ventures with key strategic partners such as Hyundai. I'm pleased that he will continue to lead our efforts in Asia."

Fujimori has also held a number of senior leadership roles at GE. He formerly served as president and CEO of GE Plastics; president and CEO of GE Medical Systems Asia; general manager of global MR, Nuclear and PET business. Fujimori, who joined GE in 1986 as a business development manager for GE Japan, was named Senior Vice President of GE Company in 2001.

About GE

GE (NYSE: GE) is a diversified global infrastructure, finance and media company that is built to meet essential world needs. From energy, water, transportation and health to access to money and information, GE serves customers in more than 100 countries and employs more than 300,000 people worldwide. GE is Imagination at Work. For more information, visit the company's Web site at http://www.ge.com/.

GE has operated in Japan for more than 100 years. For more information on GE's operations and activities in Japan, visit GE Japan's Web site at http://www.ge.com/jp/

About GE Money

With more than $200 billion in assets, GE Money is a leading provider of retail banking and credit services to consumers and retailers in more than 50 countries around the world. With more than 130 million global customers, GE Money, based in London, UK, offers a range of financial products, including private label credit cards, personal loans, bank cards, mortgages, debt consolidation and home equity loans and credit insurance. More information can be found at www.global.gemoney.com.

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