DOTmed Home MRI Oncology Ultrasound Molecular Imaging X-Ray Cardiology Health IT Business Affairs
News Home Parts & Service Operating Room CT Women's Health Proton Therapy Endoscopy HTMs Mobile Imaging
Current Location:
> This Story

starstarstarstarstar (1)
Log in or Register to rate this News Story
Forward Printable StoryPrint Comment




European News Homepage

Teenager dies tragically during general anesthetic for MR exam A reminder that MR safety is as complex as the patients admitted for imaging

Manchester United puts Canon imaging solutions into team health center The club's Aon medical center gets CT, MR and ultrasound systems

What to expect at MEDICA 2018 Interview with Horst Giesen, global portfolio director Health & Medical Technologies at Messe Düsseldorf

Siemens Healthineers holds grand opening of new Erlangen HQ Continuing its 140 year presence in the city

GE to open first-of-its-kind AI-powered Command Center in Europe Better manage growing patient and A&E attendances

IAMERS panel addresses challenges to European third-party providers Lack of training and awareness are hampering the non-OEM market

UK in need of 1,004 more full-time radiologists, says RCR report NHS spent more than $134 million last year to outsource scans

Patient iP and Clinerion enhance access to real world data for clinical trials Improving the selection of trial sites, accelerate enrollment

Fractional flow reserve CT can reduce invasive heart procedures: study First clinical study on benefits of FFRCT for moderate stenosis

Scottish radiologist shortage looming 'We are on red alert – there is absolutely no doubt about this'

Horst Giesen

What to expect at MEDICA 2018

by Gus Iversen , Editor in Chief
From the issue of DOTmed HealthCare Business News magazine

Fall is almost here and that means the annual MEDICA trade fair is just around the corner. As it does every year, the event will take place at the Messe Düsseldorf fair grounds in Germany. From November 12 - 15, medical equipment stakeholders from around the world will convene for the massive event to network, make deals and catch up with old colleagues.

HealthCare Business News checked in with Horst Giesen, global portfolio director Health & Medical Technologies at Messe Düsseldorf, to find out what he's most excited about for this year's event, how the show has evolved over the years, and what role global affairs have in the actual experience of MEDICA.

Story Continues Below Advertisement

Questions to ask and things to consider about MRI coil repair processes

What to Expect from MRI Coil Repairs that Meet Clinical Expectations and Drive ROI. Click for A Guideline of Standards to Expect and Demand for Sustainable MRI Coil Repairs

HCB News: Can you tell us about your role within MEDICA and how long you have been involved in the event?
Horst Giesen: For over 25 years I have been the project manager responsible for MEDICA. In addition to managing the work of the project team, key aspects include the ongoing content alignment of MEDICA with current trends and its worldwide marketing.

This requires close cooperation and coordination with many partners. At MEDICA 2017 we introduced our new umbrella brand MEDICAlliance. This incudes all healthcare events organized by the Messe Düsseldorf Group globally. As Global Director Health & Medical Technologies, I am also responsible for the strategic alignment and uniform marketing of these events.

HCB News: In retrospect, which memories or topics made the biggest impression at last year’s event?
HG: At MEDICA, visitors are always offered the entire spectrum of innovations for outpatient and inpatient care, with a variety that has no equal and is unique worldwide. And yet there is one subject in particular that fascinates the industry, has already had a strong influence on the last MEDICA and will once again provide much to talk about in November 2018 – digital transformation! It shpes the healthcare industry worldwide, has changed processes and business models, in soem cases radically. We’re staying on top of this hot topic and are examining it from different perspectives in our forums as well as the accompanying conferences.

HCB News: Is there anything you are particularly looking forward to at MEDICA 2018?
HG: I look forward to the appearance of our new Federal Minister of Health, Jens Spahn. He has only been in office for a few months and has already made it clear that he wants to "step up the pace" with regard to the digitalization of the healthcare industry in Germany. Jens Spahn will open MEDICA 2018 and the 41st German Hospital Day on the opeing day (November 12).
  Pages: 1 - 2 - 3 >>

European News Homepage

You Must Be Logged In To Post A Comment

Increase Your
Brand Awareness
Auctions + Private Sales
Get The
Best Price
Buy Equipment/Parts
Find The
Lowest Price
Daily News
Read The
Latest News
Browse All
DOTmed Users
Ethics on DOTmed
View Our
Ethics Program
Gold Parts Vendor Program
Receive PH
Gold Service Dealer Program
Receive RFP/PS
Healthcare Providers
See all
HCP Tools
A Job
Parts Hunter +EasyPay
Get Parts
Recently Certified
View Recently
Certified Users
Recently Rated
View Recently
Certified Users
Rental Central
Rent Equipment
For Less
Sell Equipment/Parts
Get The
Most Money
Service Technicians Forum
Find Help
And Advice
Simple RFP
Get Equipment
Virtual Trade Show
Find Service
For Equipment
Access and use of this site is subject to the terms and conditions of our LEGAL NOTICE & PRIVACY NOTICE
Property of and Proprietary to, Inc. Copyright ©2001-2018, Inc.