MicroCare, LLC, a leading provider of precision cleaning fluids, specialty chemicals, and application tools, today announced the appointment of Doug Kay as Director of Market and New Business Development. In this newly created role, Kay will focus on finding new growth opportunities, expanding strategic partnerships, and driving market development initiatives across the MicroCare core industries, including medical devices.

"Doug has a proven ability to identify market opportunities, build strong commercial partnerships, and turn strategy into growth," said Tom Tattersall, CEO of MicroCare. "As we continue to expand into new markets and deepen relationships with customers and industry partners, his experience and leadership will be instrumental in helping us accelerate that growth.”

Kay brings more than 15 years of experience leading commercial growth, product strategy, and market expansion initiatives across the medical device and industrial technology sectors. Most recently, he served as Global Director of Marketing at CooperSurgical, where he led product strategy, development, and commercialization efforts across multiple global business units. Prior to CooperSurgical, Kay held global leadership roles at Ascensia Diabetes Care and earlier marketing leadership positions at Z-Medica, Spine Wave and Covidien (Medtronic Minimally Invasive Therapies Group).

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