This report originally appeared in the October 2010 issue of DOTmed Business News
Jackson Memorial has been using DOTmed's full-service online auction platform since August of 2008.
Since then, its auctions have generated over $192,000 in sales of idle equipment that likely would have sold for one-third less or in some cases, even outright scrapped.
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The most recent success story involved Olympus BF-P30 and BF-P40 bronchoscopes.
In June, online auction specialist Mark Colavecchio visited with Jackson Memorial to inventory and take photos of more items to add to its Virtual Auction House.
The bronchoscopes were part of the inventory photographed, but they were placed in separate auctions.
Shortly after the bronchoscopes were listed, an interested party e-mailed inquiring about the Olympus BF-P30. While speaking with him, Colavecchio discovered the potential buyer was actually looking for more scopes. Colavecchio e-mailed with links to the other scope auctions from Jackson Memorial. The buyer was interested in both scopes, so Colavecchio spoke with his contact at Jackson Memorial and both scopes were moved into a combined auction, ultimately selling for $5,700.
Jackson Memorial has enjoyed the success and ease of DOTmed's full-service auctions and looks forward to continued success.
